Master of Business Administration in Hospitality Management
(R2/345/7/0177) (06/27) (MQA/FA 1479)
Programme Overview
Lincoln University College offers the program, MBA in Hospitality Management for students, who wish to pursue a career in this field. Our program focuses on the acquiring of the basic essential knowledge as well as practical skills, by the students as it would help them to emerge as entrepreneurs or marketing leaders in this fast growing hospitality industry.
Our program also allows the students to acquire information about strategic business and marketing skills, operational issues, service issues and other relevant aspects related to the hospitality industry.
For successful completion of Masters degree in LUC, each candidate should publish minimum of Two research articles in scopus indexed journals, with Lincoln affiliation.
Subject Highlights
| Sl.No. | MQA Subject Code | Subject Name | Credits |
|---|---|---|---|
| 1 | MKT501 | Marketing Management | 3 |
| 2 | MGT501 | Strategic Management | 3 |
| 3 | ORG501 | Organizational Behavior | 3 |
| 4 | MHM7117 | Entrepreneurship Management (Elective 1) | 3 |
| 5 | HOSP777 | Research Method for Hospitality and Tourism Management | 3 |
| 6 | MHM7116 | Risk Management In Hospitality Business(Elective 2) | 3 |
| 7 | MGT503 | Business Ethics | 3 |
| 8 | ACC501 | Business Accounting & Finance | 3 |
| 9 | HRM501 | Human Resource Management | 3 |
| 10 | HOSP779 | Service Operation Management | 3 |
| 11 | HOSP785 | Graduate Research/Applied Research | 6 |
| 12 | HOSP770 | Contemporary Trend And Issues In Hospitality And Tourism Industry | 2 |
| 13 | HOSP633 | Sustainable Tourism | 3 |
| 14 | HOSP775 | Leadership In Hospitality Management | 3 |
| 15 | ECO501 | Managerial Economics | 3 |
| 16 | MHM7118 | Hospitality Market Analysis | 3 |
| 17 | MHM7119 | Hospitality Training and Development | 3 |
| 18 | MHM7410 | Hospitality and Tourism Management | 3 |
Entry Requirements
Entry Requirements :
Local Students:
- He graduated with a CGPA of 2.75. Candidates with CGPA of less than 2.75 may be considered if they have enough level of management experience; or
- Other recognized qualifications are equivalent to it by the Malaysian Government.
International student:
- Passed Bachelor’s Degree with minimum CGPA of 3.00;
- IELTS with a minimum score of 5.5 or TEOFL with a score of 550 points
Career Opportunities
- Hotel/Resort Managers.
- Restaurant Managers.
- Property Managers.
- Assistant Managers.
- General Managers.
- Human Resource Managers.
- Marketing and Sales Professionals.
- Front Office Managers.
- Food and Beverage Directors.
- Group Travel Facilitators.
- Special Event Planners.
- Conference Planners.
Program Aim
Our primary aim is to emphasize on the aspects of strategic management, so that the students can cope up with the changing and adverse circumstances, which are an integral part of the hospitality industry.
We also give importance to group projects, field work and seminars, as such kind of training would help the students to prove their merit in the professional service field.
FAQ
About The Program
What is Master of Business Administration in Hospitality Management program all about?
At Lincoln University College, our Master of Business Administration in Hospitality Management program is designed for students aspiring to excel in the dynamic hospitality industry. We ensure that our students develop a strong foundation in essential management concepts and operational skills necessary for success in today’s competitive hospitality landscape. Our experienced faculty members deliver a comprehensive blend of practical and theoretical training, equipping students with the knowledge and competencies needed to manage various sectors within the hospitality industry. This holistic approach prepares our graduates to confidently and effectively manage hospitality operations, positioning them for leadership roles in their future careers.
What is the focus of Master of Business Administration in Hospitality Management program?
- The Master of Business Administration in Hospitality Management program focuses on equipping students with the knowledge and skills to manage and lead businesses in a globalized economy.
- It covers topics such as international business strategy, cross-cultural management, global finance, and international marketing. The program emphasizes understanding global markets, navigating international trade regulations, and addressing the challenges of operating across diverse cultural and economic environments.
- Graduates are prepared to lead global expansion efforts, manage multinational teams, and develop strategies for businesses operating in an interconnected world.
How does the Master of Business Administration in Hospitality Management prepare students for international careers?
The Master of Business Administration in Hospitality Management is designed to prepare students for careers in international markets by offering International case studies on business challenges and solutions across different economies.
What career support is available for Master of Business Administration in Hospitality Management students?
Career support for Master of Business Administration in Hospitality Management students
- Career services: Lincoln Business School provide dedicated career services that help students connect with multinational employers through recruitment events, recruitment agency and career fairs.
- Alumni networks: Strong global alumni networks are common in Lincoln Business School, allowing students to connect with graduates working in diverse industries worldwide.
What kind of global business experience do faculty members bring to the program?
- Faculty in Master of Business Administration in Hospitality Management programs often have extensive international experience, bringing a wealth of knowledge from global corporations, international research, and consulting roles.
- Lincoln Business School boast a diverse faculty with professionals who have worked in multinational corporations across continents and industries. This global expertise ensures that students gain a real-world understanding of how business is conducted across different cultures and regions.
Who should consider this program?
A Master of Business Administration in Hospitality Management is designed for individuals who want to advance their careers in the hospitality industry or shift into leadership roles within this sector. The program is suited for a variety of individuals based on their career goals, background, and interests.
What are the dates for the upcoming Master of Business Administration in Hospitality Management intake?
- The upcoming intakes for Master of Business Administration in Hospitality Management program are in January, May, and September.
- These multiple entry points provide flexibility for applicants to start the program at a time that best suits their schedule.
Admission
What are the minimum academic qualifications required for admission into the Master of Business Administration in Hospitality Management program?
- A Bachelor’s degree (Level 6 MQF) with a minimum CGPA of 2.50 or its equivalent; as received by the Lincoln University College’s Senate
- A Bachelor’s degree (Level 6 MQF) but have not attained CGPA 2.50.; admitted to be subjected to a minimum 5 years working experience in relevant fields.
- Route APEL – Candidates must be 21 years or older in the year of application, have relevant working experience and pass judgment APEL conducted by MQA (PPT subject to the basic quota students APEL established that a maximum of 5% of the total population of students in a given time).
What are the minimum academic qualifications required for admission into the Master of Business Administration in Hospitality Management program?
- A Bachelor’s degree (Level 6 MQF) with a minimum CGPA of 2.50 or its equivalent; as received by the Lincoln University College’s Senate
- A Bachelor’s degree (Level 6 MQF) but have not attained CGPA 2.50.; admitted to be subjected to a minimum 5 years working experience in relevant fields.
- Route APEL – Candidates must be 21 years or older in the year of application, have relevant working experience and pass judgment APEL conducted by MQA (PPT subject to the basic quota students APEL established that a maximum of 5% of the total population of students in a given time).
Is work experience required for admission into the Master of Business Administration in Hospitality Management program?
Preferably candidates should have 2 to 5 years of professional work experience, with good leadership potential.
Are there specific undergraduate degrees preferred for the Master of Business Administration in Hospitality Management program?
- No, an undergraduate degree in any field is usually acceptable for admission. However, degrees in business, economics, or related fields may provide a stronger foundation for some of the core concepts in the Master of Business Administration in Hospitality Management
- Applicants from non-business backgrounds may be required to take foundational business courses or demonstrate their capacity to handle the program’s academic rigor.
Do I need to submit GMAT (Graduate Management Admission Test) or GRE (Graduate Record Examination) scores for the Master of Business Administration in Hospitality Management program?
Master of Business Administration in Hospitality Management programs do not require GMAT (Graduate Management Admission Test) or GRE (Graduate Record Examination) scores as part of the admission process, particularly if the applicant has significant work experience or a strong academic record.
What documents are required for the application process?
- The typical documents required for the Master of Business Administration in Hospitality Management program application include:
- Academic transcripts from all institutions attended.
- Updated resume or CV outlining work experience, academic qualifications, and professional achievements.
- Letters of recommendation (usually 1 to 3), often from academic or professional references.
- A statement of purpose or personal essay explaining your motivation for pursuing the MBA and your career goals.
- GMAT/GRE scores (if required by the program).
- Proof of English proficiency (for non-native English speakers).
Can I apply if I am currently finishing my bachelor’s degree?
Yes, our Master of Business Administration in Hospitality Management program allow current undergraduate students to apply during their final year, provided they submit proof of degree completion before the program starts. You will need to meet all other entry requirements and provide your final academic transcript upon graduation.
Is there a minimum age requirement for the Master of Business Administration in Hospitality Management program?
There is typically no minimum age requirement for Master of Business Administration in Hospitality Management However, many programs prefer candidates who have accumulated some professional experience, which may result in students being in their mid-20s to early 30s.
What is the typical profile of a successful candidate for the Master of Business Administration in Hospitality Management program?
- A successful candidate for a Master of Business Administration in Hospitality Management program typically has:
- A bachelor’s degree from a recognized institution.
- Professional experience (preferably 2-5 years, though not mandatory for all programs).
- Strong leadership potential demonstrated through work experience, extracurricular activities, or volunteering.
- A clear career vision and motivation to succeed in global business, which is expressed through the personal essay or statement of purpose.
- English proficiency (if applicable) and possibly GMAT/GRE scores (if required by the program).
Are there any prerequisite courses?
- In most cases, a Master of Business Administration in Hospitality Management does not have strict prerequisite courses, especially for applicants who hold a bachelor’s degree in business or a related field.
- However, for students coming from non-business backgrounds (such as liberal arts, engineering, or the sciences), some programs may require you to complete foundational business courses either before or during the early stages of the program.
- These foundational courses typically cover:
- Accounting: Basic financial and managerial accounting principles.
- Economics: Microeconomics and macroeconomics to understand business environments.
- Finance: Introduction to financial management and corporate finance.
- Statistics: Business statistics or quantitative methods for data analysis.
- Management: Principles of management, including organizational behavior and leadership.
Program Structure and Duration
How long does the Master of Business Administration in Hospitality Management program take to complete?
Full-Time Study: 2 – 3 years
Part-Time Study: 3 – 4 years
What is the minimum credit requirement for graduation from the Master of Business Administration in Hospitality Management program?
The Master of Business Administration in Hospitality Management program at Lincoln University College requires students to complete 48 credit hours to graduate.
Can you outline the structure of the program?
Kindly refer to our brochure by clicking on the link: https://www.lincoln.edu.my/wp-content/uploads/Brochure/Master/MASTER-OF-BUSINESS-ADMINISTRATION-in-hospitality-managment.pdf
Can you provide details on the course timetable structure?
The timetable is typically made available four weeks prior to the start of the semester. Students can easily access and review their schedules through the LLS student portal, ensuring they have ample time to prepare for the upcoming semester.
English Proficiency
What is the English proficiency requirement?
- International students must have proof of good proficiency in verbal and written English. For example, International English Language Testing System (IELTS) score of 6.0 or its equivalent.
- If a student does not meet this requirement, HEPs must offer English proficiency courses to ensure that the student’s proficiency is sufficient to meet the needs of the program.
Can I take an English preparatory course instead?
Yes, the Intensive English Program is available for students who don’t meet the requirement. Successful completion allows for admission to degrees.
How long are test scores valid?
Test scores are valid for two years from the test date.
When should I submit my test scores?
Submit them along with your application or by the deadline outlined by the university.
Accreditation
Is the Master of Business Administration in Hospitality Management degree accredited by the Malaysian Qualifications Agency (MQA)?
Yes, Master of Business Administration in Hospitality Management is accredited by MQA and
Ministry of Higher Education, Malaysia.
Does the Accreditation Impact Global Employability?
- Yes, accreditation significantly impacts global employability.
- Accreditation ensures that the Master of Business Administration in Hospitality Management program meets international standards of quality and rigor.
- Employers worldwide often prefer graduates from accredited programs as they know the education received is of a high standard.
- Additionally, accredited programs provide students with a competitive edge in the global job market, increasing their chances of securing roles in multinational companies and enhancing their career prospects across various industries and countries.
Does the Program Meet Industry Standards?
Yes, the Master of Business Administration in Hospitality Management program at Lincoln University College is designed to meet current industry standards. The curriculum is regularly updated to align with the latest trends and demands in global business practices, ensuring that students gain relevant skills and knowledge.
This ensures that graduates are well-prepared to handle real-world challenges in global markets and are equipped with the competencies sought by employers worldwide.
Does the Accreditation Support Further Education and Certifications?
- Yes, accreditation from MQA and Malaysia Ministry of Higher Education strongly supports further education and certifications.
- Graduates from accredited programs are more likely to be accepted into advanced academic pursuits like D. or Doctorate in Business Administration (DBA) programs, as these accreditations assure academic rigor and quality.
How Often is the Accreditation Reviewed or Updated?
- The accreditation for the Master of Business Administration in Hospitality Management by the Malaysian Qualifications Agency (MQA) is typically reviewed and updated every 3 to 5 years.
- This regular review ensures that the program maintains high academic standards and stays current with industry developments and best practices.
- The MQA periodically assesses the curriculum, teaching methods, and overall quality of the program to ensure it continues to meet national and international educational standards.
- This helps to keep the program relevant, ensuring that students are equipped with up-to-date skills and knowledge for the global business environment.
Career Prospects
Once I complete my Master of Business Administration in Hospitality Management, what are the wide array of career opportunities in both leadership and specialized roles within organizations I can venture into?
Graduates of a Master of Business Administration (MBA) in Hospitality Management have a wide range of career prospects due to the global and dynamic nature of the hospitality industry. The program equips individuals with leadership, management, and strategic skills that are highly sought after in various sectors within hospitality and related industries.
Career Prospects for MBA in Hospitality Management Graduates:
1. Hotel General Manager
• Role: Overseeing all aspects of a hotel’s operations, from managing staff and finances to ensuring guest satisfaction and optimizing revenue.
• Key Responsibilities: Financial planning, staff management, guest relations, marketing, and ensuring compliance with industry standards.
• Sectors: International hotel chains, luxury resorts, boutique hotels.
2. Director of Operations
• Role: Managing daily operations for hospitality businesses, such as hotels, restaurants, or resorts, ensuring smooth and efficient service delivery.
• Key Responsibilities: Overseeing departments (housekeeping, front office, food & beverage), managing budgets, and improving operational processes.
• Sectors: Hotels, resorts, cruise lines, restaurant chains.
3. Revenue Manager
• Role: Maximizing revenue for hospitality businesses by implementing pricing strategies and optimizing inventory through data analysis.
• Key Responsibilities: Pricing strategies, occupancy analysis, and working closely with sales and marketing teams.
• Sectors: Hotels, airlines, resorts, and large event venues.
4. Event Manager
• Role: Planning and managing large-scale events, including conferences, weddings, festivals, and corporate meetings, often in hospitality venues.
• Key Responsibilities: Event planning, logistics management, budgeting, vendor coordination, and client relations.
• Sectors: Event management companies, hotels, resorts, and corporate hospitality departments.
5. Food and Beverage Manager
• Role: Overseeing all food and beverage operations, ensuring quality service, and managing profitability within restaurants, hotels, or catering companies.
• Key Responsibilities: Menu development, staff management, supplier negotiations, and cost control.
• Sectors: Hotels, restaurants, resorts, cruise ships, and corporate catering services.
6. Hospitality Consultant
• Role: Providing expert advice to hospitality businesses to improve their operations, customer service, and profitability.
• Key Responsibilities: Market analysis, operational assessment, strategy development, and implementation of improvements.
• Sectors: Consulting firms, independent consultancy, hospitality corporations.
• Salary Range: $80,000 – $200,000+, depending on experience and client portfolio.
7. Resort Manager
• Role: Managing the overall operations of a resort, including guest services, recreation activities, and lodging.
• Key Responsibilities: Overseeing day-to-day operations, managing staff, financial planning, and marketing the resort to attract visitors.
• Sectors: Luxury resorts, vacation clubs, all-inclusive resorts, and eco-lodges.
• Salary Range: $75,000 – $150,000 annually.
8. Hospitality Entrepreneur
• Role: Starting and managing your own business in the hospitality industry, such as opening a restaurant, hotel, or a travel-related business.
• Key Responsibilities: Business planning, operations management, marketing, staff recruitment, and financial management.
• Sectors: Restaurants, boutique hotels, eco-tourism ventures, bed-and-breakfasts, or event management companies.
• Salary Range: Highly variable depending on the success of the venture.
9. Sales and Marketing Director (Hospitality)
• Role: Leading the sales and marketing efforts for hospitality businesses, including brand management, digital marketing, and sales strategy.
• Key Responsibilities: Marketing campaigns, sales targets, partnerships, and maximizing online presence.
• Sectors: Hotels, resorts, travel agencies, airlines, and hospitality tech companies.
• Salary Range: $70,000 – $180,000 annually.
10. Cruise Ship Manager
• Role: Managing the onboard operations of a cruise ship, ensuring guest satisfaction and coordinating various departments such as food and beverage, housekeeping, and entertainment.
• Key Responsibilities: Staff management, guest relations, financial planning, and coordinating activities.
• Sectors: Cruise lines and luxury yachts.
• Salary Range: $65,000 – $120,000 annually.
11. Director of Guest Experience
• Role: Enhancing the overall guest experience in hospitality venues by overseeing customer service operations, responding to feedback, and implementing improvement strategies.
• Key Responsibilities: Guest satisfaction, service design, and quality management.
• Sectors: Hotels, resorts, theme parks, and cruise lines.
• Salary Range: $75,000 – $150,000 annually.
12. Tourism Development Manager
• Role: Working with governments or private tourism boards to promote and develop tourism in a specific region or destination.
• Key Responsibilities: Strategic planning, tourism marketing, collaboration with local businesses, and infrastructure development.
• Sectors: Tourism boards, government agencies, private travel companies, and NGOs.
• Salary Range: $70,000 – $130,000 annually.
13. Director of Housekeeping
• Role: Managing housekeeping staff and ensuring cleanliness and maintenance in a hotel or resort.
• Key Responsibilities: Staff training, scheduling, inventory control, and guest satisfaction.
• Sectors: Hotels, resorts, cruise ships, and corporate facilities.
• Salary Range: $50,000 – $90,000 annually.
14. Sustainable Tourism Manager
• Role: Focusing on implementing sustainable practices within hospitality businesses or tourism operations to minimize environmental impact.
• Key Responsibilities: Developing and implementing sustainability strategies, eco-friendly initiatives, and collaborating with local communities.
• Sectors: Eco-resorts, sustainable tourism organizations, NGOs, and government agencies.
• Salary Range: $60,000 – $120,000 annually.
15. Casino Manager
• Role: Overseeing the operations of a casino, ensuring compliance with laws, managing staff, and providing a high level of guest satisfaction.
• Key Responsibilities: Managing gaming operations, financial reporting, customer relations, and security.
• Sectors: Casinos, hotels with gaming facilities, and cruise ships.
• Salary Range: $70,000 – $140,000 annually.
What is the expected salary range for graduates?
• Malaysia: Starting salaries range from MYR 60,000 to MYR 100,000 per annum, depending on experience and industry.
• International: Salaries vary widely; research specific regions for accurate figures.
Tuition Fee and Scholarship
What are the tuition fees for local and international students?
For details about the tuition fees, kindly email admission@lincoln.edu.my or imd@lincoln.edu.my or finance@lincoln.edu.my
Am I eligible for a scholarship, and if so, what amount of scholarship am I eligible for?
For details about our scholarship schemes, kindly email admission@lincoln.edu.my or imd@lincoln.edu.my or finance@lincoln.edu.my
Is this course eligible for MARA or PTPTN funding?
For details, kindly email admission@lincoln.edu.my or imd@lincoln.edu.my or finance@lincoln.edu.my
Alumni Network
Can I access the alumni network?
Yes, as a graduate of the Master of Business Administration in Hospitality Management program, you will have lifelong access to our global alumni network, which includes thousands of professionals across various industries and regions. The alumni network offers invaluable resources for networking, career opportunities, and continuous learning, and we host regular alumni events and reunions to help you stay connected.
What are the alumni doing now?
Our Master of Business Administration in Hospitality Management program has produced many distinguished alumni who have gone on to lead and innovate in their fields. For example, some of them have become CEOs of global firms, and some working as partner in major consulting firms. We also have alumni who have become successful entrepreneurs, launching startups such in the fintech industry. Some of them have joined prestigious universities in Canada, New Zealand, or Germany for further studies. Our alumni continue to make significant impacts in various sectors worldwide.
What industries do graduates typically work in?
Our graduates pursue careers across a wide range of industries, including hospitality & tourism, finance, consulting, technology, healthcare, manufacturing, consumer goods, and non-profit sectors. Many graduates also find opportunities in emerging fields such as sustainability, artificial intelligence, and digital transformation. The diverse skill set provided by the Master of Business Administration in Hospitality Management prepares students to succeed in both traditional and rapidly evolving industries.
Are there opportunities to stay involved with the program after graduation?
Yes, there are numerous ways for alumni to stay engaged with the Master of Business Administration in Hospitality Management program. Alumni are invited to participate in networking events, mentorship programs, guest lectures, and alumni reunions. We also encourage alumni to contribute to the growth of the program by serving on advisory boards, offering internships, and recruiting new graduates for their organizations. Additionally, our alumni have lifetime access to career services and continued learning opportunities through workshops and webinars.