Master of Business Administration in Hospitality Management

(R2/345/7/0177) (06/27) (MQA/FA 1479)

MBA in Hospitality program focuses on the acquiring of the basic essential knowledge as well as practical skills, by the students as it would help them to emerge as entrepreneurs or marketing leaders in this fast-growing hospitality industry.

  • Full Time: 1 Year 6 Months | Part Time: 2 Years
  • Intakes: January, May, September

Overview

Lincoln University College offers the program, MBA in Hospitality Management for students, who wish to pursue a career in this field. Our program focuses on the acquiring of the basic essential knowledge as well as practical skills, by the students as it would help them to emerge as entrepreneurs or marketing leaders in this fast growing hospitality industry.

Our program also allows the students to acquire information about strategic business and marketing skills, operational issues, service issues and other relevant aspects related to the hospitality industry.

For successful completion of Masters degree in LUC, each candidate should publish minimum of Two research articles in scopus indexed journals, with Lincoln affiliation.

Program Aim

Our primary aim is to emphasize on the aspects of strategic management, so that the students can cope up with the changing and adverse circumstances, which are an integral part of the hospitality industry.

We also give importance to group projects, field work and seminars, as such kind of training would help the students to prove their merit in the professional service field.

Career Opportunities

  1. Hotel/Resort Managers.
  2. Restaurant Managers.
  3. Property Managers.
  4. Assistant Managers.
  5. General Managers.
  6. Human Resource Managers.
  7. Marketing and Sales Professionals.
  8. Front Office Managers.
  9. Food and Beverage Directors.
  10. Group Travel Facilitators.
  11. Special Event Planners.
  12. Conference Planners.

FAQ

About The Program

At Lincoln University College, our Master of Business Administration in Hospitality Management program is designed for students aspiring to excel in the dynamic hospitality industry. We ensure that our students develop a strong foundation in essential management concepts and operational skills necessary for success in today’s competitive hospitality landscape. Our experienced faculty members deliver a comprehensive blend of practical and theoretical training, equipping students with the knowledge and competencies needed to manage various sectors within the hospitality industry. This holistic approach prepares our graduates to confidently and effectively manage hospitality operations, positioning them for leadership roles in their future careers.

  • The Master of Business Administration in Hospitality Management program focuses on equipping students with the knowledge and skills to manage and lead businesses in a globalized economy.
  • It covers topics such as international business strategy, cross-cultural management, global finance, and international marketing. The program emphasizes understanding global markets, navigating international trade regulations, and addressing the challenges of operating across diverse cultural and economic environments.
  • Graduates are prepared to lead global expansion efforts, manage multinational teams, and develop strategies for businesses operating in an interconnected world.

The Master of Business Administration in Hospitality Management is designed to prepare students for careers in international markets by offering International case studies on business challenges and solutions across different economies.

Career support for Master of Business Administration in Hospitality Management students

  • Career services: Lincoln Business School provide dedicated career services that help students connect with multinational employers through recruitment events, recruitment agency and career fairs.
  • Alumni networks: Strong global alumni networks are common in Lincoln Business School, allowing students to connect with graduates working in diverse industries worldwide.
  • Faculty in Master of Business Administration in Hospitality Management programs often have extensive international experience, bringing a wealth of knowledge from global corporations, international research, and consulting roles. 
  • Lincoln Business School boast a diverse faculty with professionals who have worked in multinational corporations across continents and industries.  This global expertise ensures that students gain a real-world understanding of how business is conducted across different cultures and regions.

A Master of Business Administration in Hospitality Management is designed for individuals who want to advance their careers in the hospitality industry or shift into leadership roles within this sector. The program is suited for a variety of individuals based on their career goals, background, and interests.

  • The upcoming intakes for Master of Business Administration in Hospitality Management program are in January, May, and September.
  • These multiple entry points provide flexibility for applicants to start the program at a time that best suits their schedule.
Admission
  • A Bachelor’s degree (Level 6 MQF) with a minimum CGPA of 2.50 or its equivalent; as received by the Lincoln University College’s Senate
  • A Bachelor’s degree (Level 6 MQF) but   have not attained CGPA 2.50.; admitted to be subjected to a minimum 5 years working experience in relevant fields.
  • Route APEL – Candidates must be 21 years or older in the year of application, have relevant working experience and pass judgment APEL conducted by MQA (PPT subject to the basic quota students APEL established that a maximum of 5% of the total population of students in a given time).

Preferably candidates should have 2 to 5 years of professional work experience, with good leadership potential.

  • No, an undergraduate degree in any field is usually acceptable for admission. However, degrees in business, economics, or related fields may provide a stronger foundation for some of the core concepts in the Master of Business Administration in Hospitality Management program.
  • Applicants from non-business backgrounds may be required to take foundational business courses or demonstrate their capacity to handle the program’s academic rigor.
  • Master of Business Administration in Hospitality Management programs do not require GMAT (Graduate Management Admission Test) or GRE (Graduate Record Examination) scores as part of the admission process, particularly if the applicant has significant work experience or a strong academic record.

The typical documents required for the Master of Business Administration in Hospitality Management program application include:

  • Academic transcripts from all institutions attended.
  • Updated resume or CV outlining work experience, academic qualifications, and professional achievements.
  • Letters of recommendation (usually 1 to 3), often from academic or professional references.
  • A statement of purpose or personal essay explaining your motivation for pursuing the MBA and your career goals.
  • GMAT/GRE scores (if required by the program).
  • Proof of English proficiency (for non-native English speakers).

Master of Business Administration in Hospitality Management programs may require an admissions interview. If the program includes an interview, it will typically be conducted after an initial review of your application. The interview may be in person or online and is used to assess your motivation, communication skills, and fit for the program.

Yes, our Master of Business Administration in Hospitality Management program allow current undergraduate students to apply during their final year, provided they submit proof of degree completion before the program starts. You will need to meet all other entry requirements and provide your final academic transcript upon graduation.

 

A successful candidate for a Master of Business Administration in Hospitality Management program typically has:

  • A bachelor’s degree from a recognized institution.
  • Professional experience (preferably 2-5 years, though not mandatory for all programs).
  • Strong leadership potential demonstrated through work experience, extracurricular activities, or volunteering.
  • A clear career vision and motivation to succeed in global business, which is expressed through the personal essay or statement of purpose.
  • English proficiency (if applicable) and possibly GMAT/GRE scores (if required by the program).
  • In most cases, a Master of Business Administration in Hospitality Management does not have strict prerequisite courses, especially for applicants who hold a bachelor’s degree in business or a related field.
  • However, for students coming from non-business backgrounds (such as liberal arts, engineering, or the sciences), some programs may require you to complete foundational business courses either before or during the early stages of the program.
  • These foundational courses typically cover:
    • Accounting: Basic financial and managerial accounting principles.
    • Economics: Microeconomics and macroeconomics to understand business environments.
    • Finance: Introduction to financial management and corporate finance.
    • Statistics: Business statistics or quantitative methods for data analysis.
    • Management: Principles of management, including organizational behavior and leadership.
Program Structure and Duration
    • Full-Time Study: 2 – 3 years
    • Part-Time Study: 3 – 4 years

The Master of Business Administration in Hospitality Management program at Lincoln University College requires students to complete 48 credit hours to graduate.

Kindly refer to our brochure by clicking on the link:

https://www.lincoln.edu.my/wp-content/uploads/2024/08/MASTER-OF-BUSINESS-ADMINISTRATION-in-hospitality-managment.pdf

The timetable is typically made available four weeks prior to the start of the semester. Students can easily access and review their schedules through the LLS student portal, ensuring they have ample time to prepare for the upcoming semester.

English Proficiency

English Language Proficiency

  • International students must have proof of good proficiency in verbal and written English. For example, International English Language Testing System (IELTS) score of 5.5 or its equivalent.
  • If a student does not meet this requirement, HEPs must offer English proficiency courses to ensure that the student’s proficiency is sufficient to meet the needs of the program.

Yes, the Intensive English Program is available for students who don’t meet the requirement. Successful completion allows for admission to degrees.

Test scores are valid for two years from the test date.

Submit them along with your application or by the deadline outlined by the university.

Accreditation

Yes, Bachelor in Tourism Management is accredited by MQA and Ministry of Education, Malaysia.

 

  • Yes, accreditation significantly impacts global employability.
  • Accreditation ensures that the Bachelor of Accountancy program meets international standards of quality and rigor.
  • Employers worldwide often prefer graduates from accredited programs as they know the education received is of a high standard.
  •    Additionally, accredited programs provide students with a competitive edge in the global job market, increasing their chances of securing roles in multinational companies and enhancing their career prospects across various industries and countries.

 

  • Yes, the Bachelor in Tourism Management program is designed to meet current industry standards. The curriculum is regularly updated to align with the latest trends and demands in global business practices, ensuring that students gain relevant skills and knowledge.
  • This ensures that graduates are well-prepared to handle real-world challenges in global markets and are equipped with the competencies sought by employers worldwide.
  • Yes, accreditation from MQA and Malaysia Ministry of Higher Education strongly supports further education and certifications.
  • Graduates from accredited programs are more likely to be accepted into advanced academic pursuits like Master’s program.

 

 

 

 

  • The accreditation for the Bachelor in Tourism Management by the Malaysian Qualifications Agency (MQA) is typically reviewed and updated every 3 to 5 years.
  • This regular review ensures that the program maintains high academic standards and stays current with industry developments and best practices.
  • The MQA periodically assesses the curriculum, teaching methods, and overall quality of the program to ensure it continues to meet national and international educational standards.
  • This helps to keep the program relevant, ensuring that students are equipped with up-to-date skills and knowledge for the global business environment.
Career Prospects

A Bachelor in Tourism Management opens the door to a wide range of career opportunities across various sectors of the tourism and hospitality industry. Graduates can pursue careers in areas such as:

1. Hotel and Resort Management

  • Job Roles: Executives in Hotel, Resort Operations, Guest Services.
  • Responsibilities: Doing daily operations in Hotels, Resort, Fine Dining Restaurant or in any Convention Halls

2. Travel and Tour Agencies

  • Job Roles: Travel Consultant, Tour Operator, Travel Agent.
  • Responsibilities: Planning and selling travel packages, advising clients on destinations, coordinating tours, and handling logistics for travel arrangements.

3. Destination Marketing and Management

  • Job Roles: Destination Marketing Specialist, Tourism Board Executives, Destination Executive.
  • Responsibilities: Promoting destinations, developing marketing strategies to attract tourists, and working with local governments and tourism organizations.

4. Event and Conference Management

  • Job Roles: Event Planner, Conference Coordinator, Convention Services Executive.
  • Responsibilities: take part in Organizing and executing large-scale events, meetings, conventions, and festivals, managing event logistics, vendors, and attendee experience.

5. Sustainable and Eco-Tourism Management

  • Job Roles: Eco-Tourism Manager, Sustainable Tourism Consultant.
  • Responsibilities: Designing and managing eco-friendly travel experiences, implementing sustainability practices in tourism businesses, and working with conservation organizations.

6. Airline and Cruise Line Management

  • Job Roles: Airline Customer Service, Cruise Ship Staff, Ground Operations Staf.
  • Responsibilities: take part in Managing customer experience in air and sea travel, ensuring smooth operations, and working on logistics and scheduling.

7. Tourism Policy and Planning

  • Job Roles: Tourism Policy Advisor, Planner, Government Tourism Officer.
  • Responsibilities: Developing tourism policies and plans, working with local and national governments to improve tourism infrastructure, and promoting tourism-friendly legislation.

8. Entrepreneurship in Tourism

  • Job Roles: Owner/Manager of Travel Startups, Tourism Business Consultant.
  • Responsibilities: Starting and managing travel-related businesses such as boutique hotels, travel agencies, tour companies, or digital travel platforms.

9. Hospitality Consulting

  • Job Roles: Hospitality Consultant, Business Development Executive.
  • Responsibilities: Providing advisory services to hotels, resorts, and other tourism-related businesses to improve operations, profitability, and customer service.

10. Tourism Education and Research

  • Job Roles: Tourism Lecturer, Researcher, Academic.
  • Responsibilities: Teaching tourism management courses, conducting research on tourism trends, sustainability, and market analysis.

11. Customer Experience and Service Management

  • Job Roles: Customer Experience Manager, Service Quality Analyst.
  • Responsibilities: Ensuring top-quality customer service across tourism-related businesses, analyzing feedback, and improving customer satisfaction strategies.

12. Luxury Travel and Exclusive Tour Design

  • Job Roles: Luxury Travel Advisor, Exclusive Tour Designer.
  • Responsibilities: Creating high-end, personalized travel experiences for affluent clients, including private tours, luxury accommodations, and exclusive services.

 

 

Management Consulting Firms:

  • Strategic Advisory Roles: Bachelor in Tourism Management graduates are highly sought after by consulting firms for their problem-solving abilities and business acumen.·           

 

Specialized Consulting:

  • Industry Experts: Graduates may offer consultancy services in areas like sustainability, technology integration, or human resources.

Global Careers:
• Multinational Corporations: Working in or relocating to international branches of global companies.

International Relations:
• Trade and Diplomacy: Roles that involve international trade negotiations or diplomatic relations, leveraging cross-cultural management skills.

 

  • Malaysia: Starting salaries range from MYR 24,000 to RM 40,000 per annum, depending on experience and industry.
  • International: Salaries vary widely; research specific regions for accurate figures.
Tuition Fee and Scholarship

For details about the tuition fees, kindly email admission@lincoln.edu.my or imd@lincoln.edu.my or finance@lincoln.edu.my

For details about our scholarship opportunities, kindly email admission@lincoln.edu.my or imd@lincoln.edu.my or finance@lincoln.edu.my

Yes, for details, kindly email admission@lincoln.edu.my or imd@lincoln.edu.my or finance@lincoln.edu.my

Further Education
  • MBA, MBA In Hospitality Management
  • Ph.D. or DBA: Pursuing a Doctor of Philosophy (Ph.D.) or Doctor of Business Administration (DBA) for careers in academia or advanced research.

 

Alumni Network

Yes, as a graduate of the Bachelor in Tourism Management program, you will have lifelong access to our global alumni network, which includes thousands of professionals across various industries and regions. The alumni network offers invaluable resources for networking, career opportunities, and continuous learning, and we host regular alumni events and reunions to help you stay connected.

Our Bachelor in Tourism Management program has produced many distinguished alumni who have gone on to lead and innovate in their fields. For example, some of them have become CEOs of global firms, and some working as partner in major consulting firms. We also have alumni who have become successful entrepreneurs, launching startups such in the fintech industry. Some of them have joined prestigious universities in Canada, New Zealand, or Germany for further studies. Our alumni continue to make significant impacts in various sectors worldwide.

Our graduates pursue careers across a wide range of industries, including finance, consulting, technology, hospitality & tourism, healthcare, manufacturing, consumer goods, and non-profit sectors. Many graduates also find opportunities in emerging fields such as sustainability, artificial intelligence, and digital transformation. The diverse skill set provided by the Bachelor in Tourism Management prepares students to succeed in both traditional and rapidly evolving industries.

Yes, there are numerous ways for alumni to stay engaged with the Bachelor in Tourism Management program. Alumni are invited to participate in networking events, mentorship programs, guest lectures, and alumni reunions. We also encourage alumni to contribute to the growth of the program by serving on advisory boards, offering internships, and recruiting new graduates for their organizations. Additionally, our alumni have lifetime access to career services and continued learning opportunities through workshops and webinars.

Course Overview
Subject Highlights
Entry Requirements
FAQ
Scholarship Programme
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Wisma Lincoln, No. 12-18, Jalan SS 6/12, 47301 Petaling Jaya, Selangor Darul Ehsan, Malaysia

+1300 880 111 (Malaysia)
+603-7806 3478 (International)

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